01Why choose a custom build over a basic template?
Templates suffer from code bloat and limited flexibility. A custom store, using layouts like bento grids and scrollytelling, showcases products with impact and tailors checkout to reduce cart abandonment.
02How does Law 25 affect my online store?
Stores need explicit opt-in consent for tracking, a designated privacy officer and breach protocols. We build Consent Mode V2 and privacy-by-default settings into your architecture.
03Can my store stay visible in AI-driven search?
Yes, with rich product schema and semantic mapping. When someone asks an AI for the “best eco-friendly sneakers in Montreal,” your store can be the cited recommendation.
04How do you handle Black Friday traffic spikes?
Scalable cloud infrastructure, advanced caching and headless or optimized WooCommerce/Shopify frameworks keep your store fast during massive surges.