Online advertising · PPC
We don’t just want you to be seen, we want you to be chosen. Bilingual Google Ads and Meta campaigns engineered for return on ad spend.
Online advertising, often called paid search or PPC (pay-per-click), is a digital marketing strategy where businesses pay to display ads or sponsored listings across search engines, social media platforms and third-party websites. At NeoLabs, our approach to online advertising in Montreal focuses on high-precision targeting and real-time optimization of Google Ads and Meta Ads, so every dollar reaches a high-intent audience while staying compliant with Québec’s Law 25.
Why
A poorly managed campaign can drain a budget in hours without a single lead. We optimize Quality Score to lower cost per click and engineer high-converting landing pages, so ads reach local buyers at the moment they’re ready to act.
Law 25 sets strict rules on tracking for advertising. We implement Google Consent Mode V2 so campaigns respect privacy while still capturing the data needed for optimization.
Unilingual campaigns leave half the Montreal market on the table. We build bilingual structures that reflect how each audience actually searches across Greater Montréal.
If tracking doesn’t meet Google’s latest standards (like Enhanced Conversions), automated bidding makes wrong decisions. We audit conversion tracking so spend is allocated on real, compliant data.
What you get
Built on precision: every campaign is structured, tracked and optimized for revenue, not impressions.
Full campaign architecture across Search, Display and Performance Max (PMax).
Stay top-of-mind with visitors who didn’t convert the first time.
High-converting ads written natively in French and English, never machine-translated.
Cookie banners and consent integration for full legal compliance in Québec.
We see what local competitors bid on and outmanoeuvre them with data-led strategy.
Transparent, real-time dashboards showing exactly how much revenue your ads generate.
Related services
We unify SEO, Generative Engine Optimization and paid search into a single growth engine, so your brand is found on Google, recommended by AI and chosen by customers in French and English.
When customers ask ChatGPT, Gemini or Perplexity who to hire, your brand should be the cited source. GEO makes that happen, by design.
Technical excellence, local dominance and E-E-A-T content that makes Google trust you, and AI engines quote you.
Get a free Google Ads account audit and a bilingual campaign plan.
