Success stories · Legal Services (Lawyers & Notaries)

Protecting the “share of voice” in the AI search era.

A GEO program kept a firm visible as AI Overviews and chat assistants began answering legal questions directly.

The challenge

Organic rankings were holding, but AI summaries were answering clients’ questions without mentioning the firm. Visibility was quietly eroding.

Our approach

  • →Audited how ChatGPT, Gemini and Perplexity described the firm and its competitors.
  • →Rewrote key pages into concise, citable answers backed by credentials.
  • →Strengthened entity, review and citation signals across trusted sources.

The outcome

The firm moved from absent to cited in AI-generated answers for its core practice areas.

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